MaxiWhite, Advertising campaign!

Do you always wonder if your teeth are clean?
Are you afraid to smile because you are not sure that your breath is fresh?
Then MaxiWhite is the toothpaste for you!

*MaxiWhite is the toothpaste that will cleanse your teeth with no mess!

*The new superstrong whitening crystals help to polish and nourish your teeth to a dazzling result!

*Your breath will be fresh for over 15 hours, guaranteed!

*There is also a small portable tube with the same paste in it for people who travels a lot!

*The taste of the toothpaste will make you want to smile all day long and you will never have to
be wondering if your teeth are clean enough!


Sales Strategy:

I will print out a lot of posters and put up in busstops, trainsstations and across the city where adults regularly are so they can get a grasp of my products benefits and what it is.
I will also spend a lot of time and money on making a tv commersial for the young adults where I will try to make my toothpaste seem like a "cool" and "hipp" product so they will recognize it and ask their parents to buy it whenever they go shopping at the store.
My target audience will be 18-40 year old persons because they are the ones that are most concerned about their appereance and a large part of their life is to look good because otherwise they will not gain the approval from their fellow friends and associates.

After the great release of MaxiWhite I will begin to manufactor new tastes of MaxiWhite and not just the mint flavour. That ensures the survival of my company and my brand.

How Millenial am I?

I got 25/100 as my score on the "How millenial are you"-quiz. The quiz suggests that according to my score I am more of a "babyboomer" or a "Gen Xer" than a millenial kid which I think is a positive result because I do not see much resemblance between me and them. I am much more mature and much more sophisticated than the newest generation of our specie!

Swedish students are falling behind in class..

In 1995 and in 2008 a test was made called TIMSS. The results on these two tests are frightening because the grades have dropped dramatically. The percentage of swedish student who did not possess a standard level of knowledge in maths nearly doubled from 36 to 71 percent, according to skolverket. in 1995, 6 percent of the people who took the test got the highest score, furthermore, only 1 percent reached the highest score in 2008.

Are we really that bad in school?
Let me put a theory out in the open. I think that in 1995 a lot less people went to high school and read maths because high school was not considered as important as it is today. I also think that because of that more students are attending high school today, and they are lowering the statistics.

The Irish hunger strike

The hunger strike started as a passive protest because the police had convicted them as criminals but they thought they were guerillas or some sort of resistance. They refused to wear the criminal orange outfit they make you wear and in lack of other clothes they walked around wrapped in the blankets from their beds.

After a while they started smearing their excrement on the cell walls just to show the outside world that they were beeing treated like animals. Shortly after that they started with their hunger strike to protest even more to their uncooth treatment. The mothers of the men in the prison started a campaign to select Bobby Sands (one of the inmates) to their new representative in their parliament. Bobby was selected but even this didn't help to get the inmates out and not even approving a better lifestyle within the walls.

Ten people died during their 53 days long hunger strike until the strike was called of.

I thought the movie was very enlightening because you really get to see people that have a lifestyle that is so much worse. At least it makes me rethink my life and my priorities.. You should really see the movie because it is absolutely worth seeing.

// R4v3n

The funniest/most embarrasing thing that ever happened to me!

A few years ago I was in Denmark with a friend, his family and my family on a amusement park called "Backen". Me and my friend Gustav had a blast and we were riding all the rides in the park and finally we picked up the courage to go on the ride called extreme.

It was spinning and tossing us all over and it was so great that we began to laugh. Then I hear a woman scream that he should stop the ride.. About two seconds later I realized it was my mother screaming that I was crying to the poor man that was driving the ride..

So he stopped it completely and thats the most embarrasing moment of my entire life..
I hope at least that you enjoy it!

//R4v3n

What is success?

Well, success to me is when you are completely happy with your life and when you can take care of yourself.

Everyone dreams of success but most of the people are out after the money that is to be made and earned. I think that we should take the buddhist monks example to not own anything and be satisfied with what we got.

And most religious leaders think that we want to get successful as a punishment by God because Eve ate of the apple in Gods paradise.
We have forgotten what is really important here in life and we only think of ourselves and not on our fellow man.

So being successful has nothing to do with money according to me. It's all about feeling happy with yourself and what you do. Although you will always need a small amount of money.. Like it or not.

// R4v3n

www.initcollege.blogspot.com

This is my teachers blog and it's where we get all our information.

www.initcollege.blogspot.com